新網絡營銷基礎與實踐

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            2015最經典的11大銷售語錄

            1.銷售人員的等級

            一流推銷員——賣自己;二流推銷員——賣服務;三流推銷員——賣產品;四流推銷員——賣價格。

            取眾人之長,才能長于眾人,顧客是最好的老師,同行是最好的榜樣,市場是最好的學堂。

            2.你的選擇大于努力十倍

            選對池塘才能釣大魚,顧客的品質一定要好。如果你為窮人服務,你將變得越來越窮;你可以把自己定位為珠寶店老板,也可以把自己定位為收破銅爛鐵的小販;你服務十個破銅爛鐵不如服務一顆鉆石。

            信賴感大于實力,有價值的才是最好的,銷售的97%都在建立信賴感,3%在成交;

            一定要給顧客講有含金量的東西,一定要學會創造價值,為顧客創造他需要的價值。

            3.銷售最大的敵人是誰?

            不是提成多少,不是升職,不是增加了炫耀的資本,不是完成任務,不是對手,不是價格太高,不是拒絕你的客戶,不是公司制度,不是產品不好,最大的敵人是:你的抱怨!你的借口!你的懶惰!

            4.天上不會掉錢,要賺錢找顧客拿

            銷售人員要永遠問自己的三個問題:

            我為什么值得別人幫助?顧客為什么要幫我轉介紹?顧客為什么向我買單?

            天上不會掉錢,要賺錢找顧客拿。買和不買永遠不是價格的問題,而是價值的問題。要不斷的向顧客塑造產品的價值。

            5.拒絕是成交的開始

            拒絕是成交的開始,銷售就是零存整取的游戲,顧客每一次的拒絕都是在為你存錢。

            6.六個方面

            要從信任、觀點、故事、利益、損失、利他六個方面,創造讓顧客不可思議、不可抗拒的營銷方案。

            當你學會了銷售和收錢,你才是銷售的入門,但是,更重要的是你會——服務!做到這三點,你不想成功都難!

            7.銷售是信心的傳遞

            銷售是信心的傳遞,情緒的轉移,體力的說服;談判是決心的較量;成交是意志力的體現。

            所有的一切事物,都要學會去鏈接。情感的關系大于利益關系和合作關系,要與顧客有深層次的情感交流。

            8.成交后,服務才剛剛開始

            顧客買的不僅是產品本身,更買產品相應的及額外的服務。成交后,服務才剛剛開始!

            9.經營你的人脈

            人脈就是錢脈,人緣就是財緣,人脈決定命脈。你永遠沒有第二次機會給顧客建立自己的第一印象。把握好每一個第一次,更容易成功!

            銷售時傳遞給顧客的第一印象:我就是你的朋友,我今天與你見面就是和你交朋友的,所有頂尖高手都是會把客戶當家人的人。

            10.隨時隨地,要積德行善

            隨時隨地都在銷售,把銷售變成一種習慣。成長永遠比成功重要,你可以不在銷售中成交,但你不可以在銷售中不成長。力不致而財不達,心不善而福不到。銷售,就要積德行善!

            11.產品賣不出去咋辦?
            看自己的產品就像看自己的孩子,怎么看怎么喜歡。熱愛自己,熱愛自己的產品,熱愛自己的團隊,熱愛顧客。

            因為熟練,所以專業;因為專業,所以極致。只有專業才能成為專家,只有專家才能成為贏家。任何顧客都不會和業余選手玩,因為他們深知業余沒有好結果。顧客永遠只相信專家,專家代表權威和被信任。

            所以,你得告訴他:買了你的產品,他能有什么好處~

            網絡營銷詞典內容均由網友提供,僅供參考。

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